I'm a product designer who's been passionate about product design since the day I came across the term in highschool. With over 5years of design experience, I’ve had the opportunity to develop my own design values that I continue to integrate in all my work:
The interfaces we create are dependant on our understanding of users environment and problems; we understand that the best designs are meaningless if they work don't for the people we create for.
Deiter Rams call for "an end to the era of wastefulness" in product design speaks volumes in a digital mediums. When we create products that put the use case first and frills second, we create solutions that can inspire real change.
Usability is a right not a privilege. Understanding the limitations that our users experience in order to create ethical designs that combine business requirements and doing the right thing.
While my primary focus is product design, I’ve had the chance to work with a range of creative mediums like video production and visual identity development; I even dabble in code on occasion, like building this site.
My graduate thesis aimed to create a solution to help improve collegiate athletes that don't go pro transition away from their sport after graduating.
I repurposed and redesigned the existing Rogers Smart Home application for two alternative interfsace mediums, wearables and car infotainment systems.
I created a positive habit forming application using the principles of Nir Eyal’s Hooked model that aims to improve the work-life balance of recent workplace entrants through necessary downtime breaks.
I worked with a team of designers to update a 20 year old internal document management to improve usability and integrate appropriate accessibility practices.
I redesigned the existing Freeman site to include e-commerce features as well as designing and integrating two e-commerce innovations.